A potential customer’s first impression of your company is established when they visit your website. Many small business owners know this, and that’s why it’s important to keep up-to-date with web trends. Nowadays, responsive web design has become a popular trend for companies.

Ad blocking is here to stay. Safari, Google Chrome, and Firefox all have extensions that make it possible, and now Opera has added an ad blocking feature directly into the browser. Should your business be concerned? Well it all depends on how much money you spend on online ads.

Cloud computing has proven to be a cost-effective necessity for small businesses. Owners can now breathe a sigh of relief as website hosting, email services implementation and online file storage have become easier thanks to the cloud. However, there are still many owners who remain misinformed about installing a cloud infrastructure at their company.

We’ve all experienced the frustration of a slow loading website. While ten years ago, you would just have to grin and bear it as a site loaded with all the urgency of a sloth, today’s Internet surfers are much more impatient. Most expect at least a three second load time, while some won’t settle for less than two.

For Internet users who are accustomed to a super-fast connection, there’s nothing worse than a sluggish web browser. It impacts your workflow, slows down your productivity, and causes frustration. But luckily there are some methods you can use to improve your web browser’s speed and performance.

Think you’ve got enough security measures in place within your company? How do you know what the next malware release will bring? Do you trust your employees implicitly? Of course you do - you hired them and they’re a good bunch of people! But even the nicest guy may inadvertently visit a website that’s been infested with viruses or fall victim to a cunning phishing scam.

If you decided to pass up on buying a new phone in 2015, you might have done yourself a favor. While there were some good releases over the last 12 months, 2016 is shaping up to be a banner year, with several new launches planned by all the major players.